Wednesday, January 6, 2021

The finish line...

Some journeys have well-defined beginning and end points; The Bruce Trail, for example, with its cairn in Queenston and 885 km. later, this northern terminus in Tobermory. Other journeys like, oh let's just say, a global pandemic, do not. On the wire anchored between these extremes lie numerous events, like the impromptu concerts of children and multi-generation zoom calls, where a decision to say “over” is less clear-cut and requires discernment. Consider two television shows. Happy Days  had eleven seasons, including seven excruciating years after the episode in which the antics of The Fonz birthed the idiom “jump the shark." This is the moment when a series becomes increasingly outlandish in its attempt to maintain ratings. Schitt's Creek, in spite of a devoted audience, pulled together the story lines and wrapped up at the end of season 6 with elegance, warmth and clever wit. Our loss.

Blogs, and book promotion too, have a shelf life. In January 2020, when I was planning the book launch, I looked for advice from Friesen Press. Elevator pitches, cold-calling, and author events were new to me, but I was eager to learn, and spent the year helping the book find new readers; readers who, with chapped hands and masked-covered faces, took my book into their hearts and homes. 

And now? It's time. If you are new to the book and the blog, please scroll down to older posts and feel free to contact me at margheid@gmail.com. If you’ve been reading and cheering me on from the start, thank you.

As events and circumstances require it, I will update information in the column on the right.

Keep well. Stay safe.